How to pronounce your favourite brands
Abaeté: Ah-bye-ah-tay
Agnes B: Ah-ni-ess Beh
Alejandro Ingelmo: Allay-handro In-gel-mo
Alexandre Herchcovitch: Ah-le-zan-dreh Hair-ch-co-vich
Andrew Gn: Andrew Jen (rhymes with “ten”)
Andy Thê-Anh: An-dee Tay-Ann
Ann Demeulemeester: Ann Duh-mule-eh-meester
Anna Sui: Ana Swee
Anya Hindmarch: Ahn-ya Heind-march
Arthur Mendonça: Ar-thur Men-doe-sa
Badgley Mischka: Badge-lee Meesh-ka
Balenciaga: Bah-lin-cee-ah-gah
Balmain: Bal-mah
Bebe: Bee-bee
Behnaz Sarafpour: Beh-nozz Sa-rah-fur
Bettye Muller: Beh-tee Meu-ler
Bottega Veneta: Bo-tega Ven-e-ta
Bulgari: Ball-gah-ree
Burberry Prorsum: Bur-bur-ree Pror-some
Carolina Herrera: Caro-leena Hair-era
Cartier: Kar-tee-aye
Cesare Paciotti: Che-sah-ray Pah-cho-tee
Chaiken: Chay-ken
Chanel: Shuh-nail
Comme des Garcons: Comb-day-gar-sewn
Christian Lacroix: La-Kwa
Christian Louboutin: Loo-boo-tahn
Dana Buchman: Day-nah Buck-man
Dior: Dee-or
Dries Van Noten: Drees Van Know-ten
Diane von Furstenberg: Fur-sten-berg (pronounced as spelled)
Dolce & Gabbana: Dole-ch-aye Ga-bon-na
Dries Van Noten: Drees Van Know-ten
Emilio Pucci: Eh-mi-li-oh Poo-ch-ee
Ermenegildo Zegna: Er-men-a-geel-do Zen-ya
Etienne Aigner: Eh-tee-yen On-yay
Furla: Fer-luh
Gareth Pugh: Gareth Pew
Gianfranco Ferre: Gee-an-fran-co Fr-aire
Giles Deacon: Jy-els Dee-kin
Givenchy: Jee-von-shee
Giambattista Valli: Gee-ahm-battista Valley
Gianfranco Ferre: Gee-ahn-franco Feh-ray
Hubert de Givenchy: Hue-bare duh Jee-von-shee
Gucci: Goo-chee
Hedi Slimane: Eddy Sli-mahn
Hermès: Err-mez
Hervé Léger: Air-vay Lay-jay
Hussein Chalayan: Hoo-sane Sha-lion
Issey Miyake: Ee-seh Mi-yah-key
Jean Paul Gaultier: Zhan Paul Go-tee-aye
James Perse: James Perse (as in a lady’s purse, not ‘pierce your ear’)
Joeffer Caoc: Joe-fur Kay-ock
Junya Watanabe: Joon-ya Wah-tah-nah-bay
Lambertson Truex: Lam-bert-son Tru-ex
Lanvin: Lon-vahn or Lon-vawn
L’Wren Scott: Le-ren Skot
Loewe: Low-ev-ay
Longchamp: Lon-chahn
Louis Vuitton: Loo-ee Voo-ee-ton
Madame Gres: Mah-dam Gray
Marchesa: Mar-kay-sa
Mainbocher: Maynbo-shay
Maison Martin Margiela: May-sohn Martin Mar-jell-ah
Marchesa: Mar-kay-sah
Miu Miu: Myoo Myoo
Moschino: Mo-ski-no
Monique Lhullier: Mo-neek Loo-lee-ay
Narciso Rodriguez: Nar-siss-so Ro-dree-gez
Nicolas Ghesquière: Ni-co-la Guess-ki-air
Olivier Theyskens: O-liv-ee-ay Tay-skins
Pierre Cardin: Pee-air Car-dain
Prada: Prah-da
Proenza Schouler: Pro-enza Skool-er
Ralph Lauren: Ralph Lauren (as in Lauren the girl’s name, not Sophia Loren)
Rei Kawakubo: Ray Kah-wah-koo-bo
Rochas: Row-shah
Rodarte: Row-dar-tay
6267: Six-two-six-seven (not Sixty-two-sixty-seven)
Sonia Rykiel: Saun-ya Ree-kee-eel
Sophia Kokosalaki: So-fee-a Ko-ko-sah-lah-kee
Tapeet by Vicini: Ti-peet by vi-ch-ee-knee
Thakoon: Tuh-koon
Thierry Mugler: Tee-air-ree Moog-lay
Tibi: Tbi or Tu-by (not Tee-bee)
Tocca: Toe-ka
Ungaro: Oon-ga-ro
Versace: Ver-sah-chee
Vionnet: Vee-oh-nay
Yigal Azrouel: Yee-goll Az-roo-el
Yohji Yamamoto: Yo-jee Yam-ah-mow-to
Yves Saint Laurent: Eve San Lor-ron
Zac Posen: Poe-zen
